Ride of Pride Reigns Again at Iowa 80 Truck Show

By The Schneider Guy Jul 24, 2017
Ride of Pride truck trophies

Two trophies for the third straight year!

“The American,” Schneider’s 2017 Ride of Pride military tribute truck, kept the tradition going, racking up even more hardware at the Iowa 80 truck show July 13-15. The annual Walcott Truckers Jamboree is held at the Iowa 80 Truckstop — the largest truck stop in the world.

The 2017 Ride of Pride, a 2018 Freightliner Cascadia captained by Navy veteran David Price, won the following in the Iowa 80 truck show Super Trucks Beauty Contest:

  • 1st place – Custom Graphics, Bobtail
  • 2nd place – Company Truck, Bobtail

Schneider’s Ride of Pride is developing a reputation of success at the Iowa 80 truck show, with the 2016 truck winning two second-place trophies and the 2015 truck winning two first-place trophies.

“The Walcott experience was an eye opener. I had never been,” Price said. “The American and I being so visible in position one were centrally located. Not only did we meet hundreds of visitors, but the families and trucker brothers I made there are priceless to me.

“Winning first place in graphics, second in company bobtail up next to these 70+ other entries was a humbling experience. I am honored to be in the company of such fine men and women.”

More from the Iowa 80 truck show:


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Schneider Guy loves the “Big Orange.” He’s passionate about the trucking industry and connecting people to rewarding careers within it. He’s been the eyes and ears of our company since our founding in 1935, and he’s excited to interact with prospective and current Schneider associates through “A Slice of Orange.”

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