Ride of Pride

Rolling tributes to military past and present

Schneider has been selected by Freightliner to receive 11 Ride of Pride trucks through the years, a special fleet of trucks designed to be rolling tributes to members of the military, captained by an elite team of Schneider drivers with military experience.

History of the Ride of Pride

The Ride of Pride originated in 2001, when Ed Keeter, a shift manager and U.S. veteran at Freightliner’s manufacturing plant in Cleveland, N.C., proposed the project as a way to honor military veterans. It quickly became part of a national effort that includes participating in major events like the annual Ride for Freedom (Rolling Thunder) and Wreaths Across America.

“Schneider has shown a great commitment to the U.S. military since its very beginning. Freightliner is proud to share this special vehicle with a carrier that feels as strongly about those who serve as we do.”

Mike Freightliner Cleveland, N.C., plant manager

Follow the Ride of Pride

Schneider’s newest Ride of Pride truck travels the country, making appearances at military events, driver recruiting events and other special occasions. Past Ride of Pride trucks haul freight, but you’ll still see them out on the roads. To see any of the tractors up close throughout the year and interact with the newest driver, “like” us on Facebook.

Get started with a military profile.